A question I hear from clients regarding their LinkedIn profile, “How can I make my LinkedIn profile 100% complete?” Answer: Profiles that are considered “complete” by LinkedIn’s standards receive 40 times more “opportunities” (contacts from prospective hiring managers and recruiters) … Continue reading
LinkedIn Tip #5: Effectively Marketing Your Personal Brand
For your LinkedIn profile to help you achieve your personal and professional goals, you must be able to communicate what makes you exceptional and compelling — this is your personal positioning, or brand. Think of the distinction between Coca Cola … Continue reading
LinkedIn Tip #4: Create Captivating Profile Content
So far we’ve talked about a LinkedIn headline, photo, and summary. If you’ve been reading our posts for the past several weeks, you are well on your way to a standout LinkedIn profile. Now it’s time to fill in the … Continue reading
LinkedIn Tip #3: Tell Your Unique Story in the Summary
The LinkedIn Summary is your opportunity to tell your story. It varies from your resume in that a LinkedIn Summary can be written in the first person (I, my) because you are speaking to the reader through your profile. Here … Continue reading
LinkedIn Tip #2: Make the Right Impression With Your LinkedIn Photo
It’s been said a picture is worth 1,000 words. There is no place where this is more important than on LinkedIn. Is your current profile photo giving the right impression? Are you hesitating on posting a picture? Let’s address the … Continue reading
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